Everyone has a personal brand. It’s what people say about you when you are not there. What do people really think of you? What are you known for in your industry? That’s your actual personal brand.
Learn how to build your personal brand using Linkedin.
These days, it is often the strong personal brands within a company that add the most value to a corporate brand. Having a strong personal brand and professional reputation will earn you more money, attract better business opportunities and get you more clients with less work. You will also get more referrals, even from people who may not yet have even done business with you themselves.
Like it or not, these days, you are whoever GOOGLE says you are. The only way your target client or network you wish to influence will know what you have done, or are doing now, is if you tell them.
With 560m+ users worldwide & 1.4m users in Hong Kong, Linkedin has taken ownership of the personal branding & thought leadership space and offers you an effective way to promote yourself to your target market as an industry expert.
At Steve’s Workshop, you will learn:
• What is personal branding?
• Why it is vital that you manage your own personal brand
• How to create a profile of yourself as an industry authority online & offline
• How to build your own personal brand using Linkedin Who should attend?
• Time-Poor Senior Executives
• Busy Business owners
• Marketing Directors/Managers
• Sales Professionals hungry to sell more
About the Speaker:
Steve Bruce – Linkedin Trainer/Coach & Marketing Consultant, SB Consulting
Steve is the Linkedin Trainer & Marketing Consultant at SB Consulting, a Hong Kong based revenue–focused marketing consultancy. He works with growing companies that need access to senior-level sales & marketing expertise but do not have their own marketing team.
Steve has lived in Hong Kong for over 20 years and has worked in many areas of the communication industry including some of world’s most famous advertising agencies, outdoor media vendors, publishers, advertising sales houses and online agencies.
Steve’s strategies get results and he has helped his clients to generate millions of dollars in additional revenue. Additionally, he has personally generated over HKD1.3m using Linkedin in and has taught hundreds of time poor executives just like you how leverage the power of the platform.