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Workshop on Rolling out a Content Strategy in India
November 11 @ 7:00 pm - 10:00 pm
Content might be king but in order to sustain engagement, you need to have a content strategy prepared. Sanjog Gupta, Executive President, Star TV Network, shows you how to plan and execute a content strategy successfully. He explains how to build a strong proposition and shows you how to apply this to different scenarios through some case studies.
What You Can Expect: How to plan a content strategy that would soar in India Tips on putting together a plan of action that leverages on your strengths Use case studies to understand key concepts that you can apply immediately